I saw Salma on Rachel Ray ( I never watch) , I then read the reviews here, I have never seen such positive reviews especially on EVERY item. I purchased 3 items at our local store. I loved them so much I went back and purchased almost every item in the line the following day (out of stock on many items so waited for new shipment & still had to try another location) I figured you couldn't expect too much from an eyebrow pencil but Salma has even upped the ante on this... There is a great brush on one end and the actual pencil has a GREAT consistency, the tip is much thinner than normal to make it look like individual hairs! ( I purchased one "claiming" to do this years ago &paid 3x what Nuance charges, It doesn't hold a candle to Salma's Salma realizes the brows frame the face and this works beautifully! This is a MUST to complete your look